Enroll in Think Like an SEO Product Manager course today!
Learn to work with engineering and product teams to get SEO projects executed.
Even since I became a Product Manager I’ve always been fascinated in how product and development teams work together to get things done.
As a Senior SEO Consultant I thought I knew so much about working with developers and “getting things done”.
It wasn’t until I worked as a PM working alongside engineers, designers and other stakeholders that I found out I had a lot to learn.
Luckily, I had a patient team who helped me understand how shift my mindset and learn new skills to work in a tech team.
Now as an independent consultant, my product skills and mindset have allowed me to lead, manage and work with dev teams to get priority SEO projects implemented.
I know not everyone has the support or opportunity to learn these product skills.
This is why Think like an SEO Product Manager course exists.
The course focuses on helping SEO professionals learn these core product skills, frameworks and mental models which can help them become more effective at working with product and development teams.
You can sign-up to the course right now:
"I've had a sneak peak and it's SO GOOD!"
Areej AbuAli, SEO Consultant
"If you enjoy Adam’s newsletter, I’d recommend taking part in his course. It contains lots of practical examples, tools and resources that you can take away and use with your internal product and development teams.
It certainly gave me takeaways that I’m going to implement with the teams I work with.”
Scott Salter, SEO Manager
"I took the beta course from Adam and it made me at least 5x better at getting my SEO tasks implemented."
Mihir Naik, Senior SEO Manager
"Thank YOU so much, Adam! I can't begin to thank you enough for your help. I feel 100% more confident going into meetings with Product and Engineering in a more positive way."
Anna Crow, SEO & Digital Specialist
“The course was packed full of super actionable takeaways - from what questions to ask, the right people to ask and the general insight into how development teams work.
It gave me practical advice to work better with Devs and make sure our technical suggestions are solid and evidence backed to gain buy in and actually get stuff done that will bring actual impact for SEO.
Sophie Gibson, Technical SEO Director
The course has:
Over 10 hours of videos
Access to 25 different product templates
Access to an SEO Product Manager skills matrix
Real-world examples and case studies
Weekly practice scenarios and exercises
The full details of the course can be found here:
I just want thank all of you who have supported me either directly or indirectly. It’s been a tonne of work to put this all together but the goal is to keep helping SEOs get things done.
The newsletter will return back to normal soon and with even more things to write about but for now I am just going to enjoy hitting the publish button!